Your Storefront and Users

Knowde is a marketplace for chemicals, polymers, and ingredients. The Knowde marketplace is composed of Suppliers across industries and their product offerings. Each Supplier has its own dedicated space within our marketplace – we call this space your Storefront. 

In this article, you'll learn about your Storefront and users.

Note: This feature is available to all Suppliers

 

Contents

Learn about Your Storefront

How Customers Find Your Storefront

Set Up Your Storefront Information

Update Company Information

Invite Company Members to Your Storefront

 

Learn about Your Storefront

You can think of the Knowde marketplace as a shopping mall, where each Storefront represents an individual shop within the mall.

Your Knowde Storefront facilitates direct communication with customers about your business and products. Customers can easily discover and connect with your team through our best-in-class digital shopping experience!

If you have a CXP site, customers can view your company's store and product pages from your own website, in addition to or instead of on the marketplace. For example, your unique store could be listed at examplecompany.store. 

 

How Customers Find Your Storefront

Most commonly, a customer will come across your Storefront on the Knowde marketplace “organically” through search engines (Google, etc.) as well as using our Knowde search at the top of each page. 

The more information that you can provide about the end uses and applications of your products, the more likely your products and Storefront will be found. When customers search for specific companies, products, or applications, the results surface in order of relevance.

To make your Storefront more discoverable online, make sure to provide the Knowde Onboarding team with as much product documentation as possible (Technical Data Sheets, Safety Data Sheets, Brochures, Formulations, Certifications, etc.). In addition, enhance your Storefront's appearance so it feels like a natural extension of your company's branding and customers know exactly where they're shopping!

 

Set Up Your Storefront Information 

To set up your Storefront:

  1. Navigate to your Account Manager by clicking your profile icon in the top right corner 
  2. Click Storefront, then click Storefront Page from the drop-down menu
  3. Select the information you want to edit 

Note: You can only access the Storefront Editor if you are a Contributor or Admin on your Storefront


To learn more about how to edit your storefront, click here.

 

Update Company Information

Inside your Storefront Editor you will see a list of fields related to your Storefront on Knowde. These are some of the settings you can apply to Storefront Page.

  1. Edit your Company Name in the About section
  2. Add your Storefront Header and Subheading in the Storefront Introduction section
  3. Update your Company Description in the Company Description section
  4. Customize your Experts appearance in the Experts section
  5. Add your Phone, Email, and Website in the Contact Information section
  6. Add your LinkedIn and Twitter in the Social Profiles Links section
  7. Click Save to save changes to your Storefront

Changes made here will affect both your marketplace and CXP Storefront. 

 

Invite Company Members to Your Storefront

To invite a team member to your team:

  1. Navigate to Users under Settings in the left hand sidebar
  2. Click Invite New Users on the top right corner
  3. Enter your teammate(s) email address into the Emails field 
  4. Select your Role in the drop-down menu to add more Roles.
  5. Click Send invite, this will send your teammate(s) an email to their inbox inviting them to join your team on Knowde



Caution: In this form, all users being invited are being assigned the same role. To get more specific and assign different
roles to each user, learn more here.

 

Learn about Experts here.

 

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